ADC Awards

ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.

Consumer Packaged Goods / Food / Candy / Snacks

Award

Agency

Client

Title

Category

Annual ID

I (Eye) am Kankitsu Agency: MARU / Tokyo Client: Kadoya Category: Food - Series
Possible Lives Here Agency: Zulu Alpha Kilo / Toronto + President’s Choice Client: President's Choice Category: Set / Stage Design
Meet Giuseppe Agency: R/GA Argentina + NotCo Client: NotCo Category: Digital / Emerging Media / AI-Driven Experiences
Toothpaste bought in the Lidl. Agency: MEDIAPLUS GERMANY / Munich Client: LIDL Category: Digital Craft / Content Strategy
Heinz Dipper Agency: Rethink / Toronto + Kraft Heinz Client: Kraft Heinz Category: Wildcard
Heinz Dipper Agency: Rethink / Toronto + Kraft Heinz Client: Kraft Heinz Category: Direct / Collateral / Products
The Official Thingertips of Cheetos. Agency: Goodby Silverstein & Partners Client: Cheetos Category: Integrated / Traditional
Heinz Dipper Agency: Rethink / Toronto + Kraft Heinz Client: Kraft Heinz Category: Out of Home / Point of Purchase
honey packaging Agency: Xi'an Gaopeng / Xi'an Client: LAN QIAO HUA Category: Food - Single
Strangers Candies Agency: Auge Design Client: GOVA Group Category: Food - Series
honey packaging Agency: Xi'an Gaopeng / Xi'an Client: LAN QIAO HUA Category: Redesign
honey packaging Agency: Xi'an Gaopeng / Xi'an Client: LAN QIAO HUA Category: Sustainable / Eco-friendly - Single
Heinz Dipper Agency: Rethink / Toronto + Kraft Heinz Client: Kraft Heinz Category: Wildcard
Heinz Love Letters Agency: Jones Knowles Ritchie / London + Studio DRAMA / London Client: Heinz Category: Typeface
Heinz Dipper Agency: Rethink / Toronto + Kraft Heinz Client: Kraft Heinz Category: Innovation / Promotional Materials
Heinz Dipper Agency: Rethink / Toronto + Kraft Heinz Client: Kraft Heinz Category: Promotional Materials / Dimensional
Babybel Wax Tracks Agency: Havas / Chicago + Babybel Client: Babybel Category: Promotional / Products
Rhizome Branding Agency: Creech / New York Client: Rhizome Category: Design for Good / Brand / Communication Design - Series
Toothpaste bought in the Lidl. Agency: MEDIAPLUS GERMANY / Munich Client: LIDL Category: Live Experience Design / Stunts / Guerrilla
DandelionChocolateAdventCalendar2025 Agency: Lina Kusaite + Dandelion Chocolate / San Francisco Client: DandelionChocolate Category: Packaging / Series
Must Cinnadust Agency: MARTIN* / Richmond + Cinnamon Toast Crunch + Tempest + Passion Pictures Client: Cinnamon Toast Crunch Category: Craft in Motion / Film / Direction
honey packaging Agency: Xi'an Gaopeng / Xi'an Client: LAN QIAO HUA Category: Innovation
Meet Giuseppe Agency: R/GA Argentina + NotCo Client: NotCo Category: Innovation
Heinz Love Letters Agency: Jones Knowles Ritchie / London + Studio DRAMA / London Client: Heinz Category: Use of Typography
Heinz Mustard X Mustard Agency: The Kitchen North America + Cashmere Client: Kraft Heinz Mustard Category: Best of Brand-Side / In-House
PRICE PACKS Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Best of Brand / Communication Design
PRICE PACKS Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Promotional Materials / Point of Purchase Display
Can't Unsee It Agency: Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships Client: Kraft Heinz Category: Integrated / Traditional
Other Hand Agency: Goodby Silverstein & Partners Client: Cheetos Category: Integrated / Traditional
Heinz Mustard X Mustard Agency: The Kitchen North America + Cashmere Client: Kraft Heinz Mustard Category: Innovation / Single or Series
Nutter Butter, You Good? Agency: Dentsu Creative / New York Client: Mondelēz International / Nutter Butter Category: Digital Craft / Content Strategy
Heinz Mustard X Mustard Agency: The Kitchen North America + Cashmere Client: Kraft Heinz Mustard Category: Integrated / Series
PRICE PACKS Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Branding
Savor Our Tradition Agency: JONES KNOWLES RITCHIE Client: Manischewitz Category: Branding
Nutter Butter, You Good? Agency: Dentsu Creative / New York Client: Mondelēz International / Nutter Butter Category: Social Media / Social Media Campaign
PRICE PACKS Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Out of Home / Point of Purchase
Au pied de cochon Branding Agency: Sid Lee + Au pied du cochon / Montréal Client: Au pied de cochon Category: Food - Series
Gelée Packaging Design Agency: RoAndCo Studio + Gelée Client: Gelée Category: Food - Series
Potluck Packaging System Agency: Regrets Only Client: Potluck Category: Food - Series
PRICE PACKS Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Art Direction / Poster Advertising - Series
PRICE PACKS Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Design for Good / Packaging Design
Kita no Hashi Bakery Agency: JUNYA KAMADA Client: Kita no Hashi Bakery Category: Branding / Branding Systems / Identities - Integrated
Other Hand Agency: Goodby Silverstein & Partners Client: Cheetos Category: Storytelling / Humor
Supermarcade Agency: Saatchi & Saatchi Germany / Düsseldorf Client: Oreo Category: Brand Integration
Can't Unsee It Agency: Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships Client: Kraft Heinz Category: Television / Film / Online Video / Movie Trailer
Square Cookie Agency: Saatchi & Saatchi Germany / Düsseldorf Client: Oreo Category: Branded Content / Entertainment / Games
The Dinner Ladies Agency: Universal Favourite / Sydney Client: The Dinner Ladies Category: Branded Identity / Series
PRICE PACKS Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Art Direction / Direct - Series
Matheson Food Company Agency: Wedge Client: Matheson Food Company Category: Food - Series
Ayoh! Agency: CENTER Client: Ayoh! Category: Food - Series

2026 Packaging Design Gold Cube

MARU / Tokyo

Kadoya

I (Eye) am Kankitsu

Food - Series

ADC105_PKG003G

2026 Architecture / Interior / Environmental Design Silver Cube

Zulu Alpha Kilo / Toronto + President’s Choice

President's Choice

Possible Lives Here

Set / Stage Design

ADC105_AIE003S

2026 Artificial Intelligence Silver Cube

R/GA Argentina + NotCo

NotCo

Meet Giuseppe

Digital / Emerging Media / AI-Driven Experiences

ADC105_ART004S

2026 Interactive Silver Cube

MEDIAPLUS GERMANY / Munich

LIDL

Toothpaste bought in the Lidl.

Digital Craft / Content Strategy

ADC105_INT005S

2026 Packaging Design Silver Cube

Rethink / Toronto + Kraft Heinz

Kraft Heinz

Heinz Dipper

Wildcard

ADC105_PKG006S

2026 Advertising Bronze Cube

Rethink / Toronto + Kraft Heinz

Kraft Heinz

Heinz Dipper

Direct / Collateral / Products

ADC105_ADV035B

2026 Advertising Bronze Cube

Goodby Silverstein & Partners

Cheetos

The Official Thingertips of Cheetos.

Integrated / Traditional

ADC105_ADV038B

2026 Advertising Bronze Cube

Rethink / Toronto + Kraft Heinz

Kraft Heinz

Heinz Dipper

Out of Home / Point of Purchase

ADC105_ADV040B

2026 Packaging Design Bronze Cube

Xi'an Gaopeng / Xi'an

LAN QIAO HUA

honey packaging

Food - Single

ADC105_PKG007B

2026 Packaging Design Bronze Cube

Auge Design

GOVA Group

Strangers Candies

Food - Series

ADC105_PKG008B

2026 Packaging Design Bronze Cube

Xi'an Gaopeng / Xi'an

LAN QIAO HUA

honey packaging

Redesign

ADC105_PKG015B

2026 Packaging Design Bronze Cube

Xi'an Gaopeng / Xi'an

LAN QIAO HUA

honey packaging

Sustainable / Eco-friendly - Single

ADC105_PKG016B

2026 Product Design Bronze Cube

Rethink / Toronto + Kraft Heinz

Kraft Heinz

Heinz Dipper

Wildcard

ADC105_PRD008B

2026 Typography / Lettering Bronze Cube

Jones Knowles Ritchie / London + Studio DRAMA / London

Heinz

Heinz Love Letters

Typeface

ADC105_TYP018B

2026 Advertising Merit Honor

Rethink / Toronto + Kraft Heinz

Kraft Heinz

Heinz Dipper

Innovation / Promotional Materials

ADC105_ADV059M

2026 Advertising Merit Honor

Rethink / Toronto + Kraft Heinz

Kraft Heinz

Heinz Dipper

Promotional Materials / Dimensional

ADC105_ADV069M

2026 Brand / Communication Design Merit Honor

Havas / Chicago + Babybel

Babybel

Babybel Wax Tracks

Promotional / Products

ADC105_BCD065M

2026 Brand / Communication Design Merit Honor

Creech / New York

Rhizome

Rhizome Branding

Design for Good / Brand / Communication Design - Series

ADC105_DFG034M

2026 Experiential Design Merit Honor

MEDIAPLUS GERMANY / Munich

LIDL

Toothpaste bought in the Lidl.

Live Experience Design / Stunts / Guerrilla

ADC105_EXP018M

2026 Illustration Merit Honor

Lina Kusaite + Dandelion Chocolate / San Francisco

DandelionChocolate

DandelionChocolateAdventCalendar2025

Packaging / Series

ADC105_ILT039M

2026 Motion / Film Craft Merit Honor

MARTIN* / Richmond + Cinnamon Toast Crunch + Tempest + Passion Pictures

Cinnamon Toast Crunch

Must Cinnadust

Craft in Motion / Film / Direction

ADC105_MOT057M

2026 Packaging Design Merit Honor

Xi'an Gaopeng / Xi'an

LAN QIAO HUA

honey packaging

Innovation

ADC105_PKG025M

2026 Product Design Merit Honor

R/GA Argentina + NotCo

NotCo

Meet Giuseppe

Innovation

ADC105_PRD011M

2026 Typography / Lettering Merit Honor

Jones Knowles Ritchie / London + Studio DRAMA / London

Heinz

Heinz Love Letters

Use of Typography

ADC105_TYP037M

2025 Brand-Side / In-House Best of Discipline Cube

The Kitchen North America + Cashmere

Kraft Heinz Mustard

Heinz Mustard X Mustard

Best of Brand-Side / In-House

ADC104_BRS000G

2025 Brand / Communication Design Best of Discipline Cube

SERVICEPLAN GERMANY / Munich

PENNY

PRICE PACKS

Best of Brand / Communication Design

ADC104_BCD000G

2025 Advertising Gold Cube

SERVICEPLAN GERMANY / Munich

PENNY

PRICE PACKS

Promotional Materials / Point of Purchase Display

ADC104_ADV008G

2025 Advertising Gold Cube

Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships

Kraft Heinz

Can't Unsee It

Integrated / Traditional

ADC104_ADV006G

2025 Advertising Gold Cube

Goodby Silverstein & Partners

Cheetos

Other Hand

Integrated / Traditional

ADC104_ADV007G

2025 Brand-Side / In-House Gold Cube

The Kitchen North America + Cashmere

Kraft Heinz Mustard

Heinz Mustard X Mustard

Innovation / Single or Series

ADC104_BRS004G

2025 Interactive Gold Cube

Dentsu Creative / New York

Mondelēz International / Nutter Butter

Nutter Butter, You Good?

Digital Craft / Content Strategy

ADC104_INT002G

2025 Brand-Side / In-House Gold Cube

The Kitchen North America + Cashmere

Kraft Heinz Mustard

Heinz Mustard X Mustard

Integrated / Series

ADC104_BRS000G

2025 Brand / Communication Design Gold Cube

SERVICEPLAN GERMANY / Munich

PENNY

PRICE PACKS

Branding

ADC104_BCD000G

2025 Brand / Communication Design Gold Cube

JONES KNOWLES RITCHIE

Manischewitz

Savor Our Tradition

Branding

ADC104_BCD005G

2025 Interactive Gold Cube

Dentsu Creative / New York

Mondelēz International / Nutter Butter

Nutter Butter, You Good?

Social Media / Social Media Campaign

ADC104_INT008G

2025 Advertising Silver Cube

SERVICEPLAN GERMANY / Munich

PENNY

PRICE PACKS

Out of Home / Point of Purchase

ADC104_ADV025S

2025 Packaging Design Silver Cube

Sid Lee + Au pied du cochon / Montréal

Au pied de cochon

Au pied de cochon Branding

Food - Series

ADC104_PKG003S

2025 Packaging Design Silver Cube

RoAndCo Studio + Gelée

Gelée

Gelée Packaging Design

Food - Series

ADC104_PKG004S

2025 Packaging Design Silver Cube

Regrets Only

Potluck

Potluck Packaging System

Food - Series

ADC104_PKG005S

2025 Advertising Silver Cube

SERVICEPLAN GERMANY / Munich

PENNY

PRICE PACKS

Art Direction / Poster Advertising - Series

ADC104_ADV013S

2025 Packaging Design Silver Cube

SERVICEPLAN GERMANY / Munich

PENNY

PRICE PACKS

Design for Good / Packaging Design

ADC104_PKG001S

2025 Brand / Communication Design Silver Cube

JUNYA KAMADA

Kita no Hashi Bakery

Kita no Hashi Bakery

Branding / Branding Systems / Identities - Integrated

ADC104_BCD010S

2025 Advertising Silver Cube

Goodby Silverstein & Partners

Cheetos

Other Hand

Storytelling / Humor

ADC104_ADV029S

2025 Gaming Silver Cube

Saatchi & Saatchi Germany / Düsseldorf

Oreo

Supermarcade

Brand Integration

ADC104_GAM004S

2025 Advertising Silver Cube

Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships

Kraft Heinz

Can't Unsee It

Television / Film / Online Video / Movie Trailer

ADC104_ADV032S

2025 Advertising Silver Cube

Saatchi & Saatchi Germany / Düsseldorf

Oreo

Square Cookie

Branded Content / Entertainment / Games

ADC104_ADV015S

2025 Illustration Bronze Cube

Universal Favourite / Sydney

The Dinner Ladies

The Dinner Ladies

Branded Identity / Series

ADC104_ILT026B

2025 Advertising Bronze Cube

SERVICEPLAN GERMANY / Munich

PENNY

PRICE PACKS

Art Direction / Direct - Series

ADC104_ADV036B

2025 Packaging Design Bronze Cube

Wedge

Matheson Food Company

Matheson Food Company

Food - Series

ADC104_PKG012B

2025 Packaging Design Bronze Cube

CENTER

Ayoh!

Ayoh!

Food - Series

ADC104_PKG013B

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