ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
Learn more about ADC105
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Consumer Packaged Goods / Food / Candy / Snacks
Award
Agency
Client
Title
Category
Annual ID
Heinz Mustard X Mustard
Agency: The Kitchen North America + Cashmere
Client: Kraft Heinz Mustard Category: Best of Brand-Side / In-House
PRICE PACKS
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Best of Brand / Communication Design
PRICE PACKS
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Promotional Materials / Point of Purchase Display
Can't Unsee It
Agency: Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships
Client: Kraft Heinz Category: Integrated / Traditional
Heinz Mustard X Mustard
Agency: The Kitchen North America + Cashmere
Client: Kraft Heinz Mustard Category: Innovation / Single or Series
Nutter Butter, You Good?
Agency: Dentsu Creative / New York
Client: Mondelēz International / Nutter Butter Category: Digital Craft / Content Strategy
Heinz Mustard X Mustard
Agency: The Kitchen North America + Cashmere
Client: Kraft Heinz Mustard Category: Integrated / Series
Nutter Butter, You Good?
Agency: Dentsu Creative / New York
Client: Mondelēz International / Nutter Butter Category: Social Media / Social Media Campaign
PRICE PACKS
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Out of Home / Point of Purchase
Au pied de cochon Branding
Agency: Sid Lee + Au pied du cochon / Montréal
Client: Au pied de cochon Category: Food - Series
PRICE PACKS
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Art Direction / Poster Advertising - Series
PRICE PACKS
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Design for Good / Packaging Design
Kita no Hashi Bakery
Agency: JUNYA KAMADA
Client: Kita no Hashi Bakery Category: Branding / Branding Systems / Identities - Integrated
Supermarcade
Agency: Saatchi & Saatchi Germany / Düsseldorf
Client: Oreo Category: Brand Integration
Can't Unsee It
Agency: Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships
Client: Kraft Heinz Category: Television / Film / Online Video / Movie Trailer
Square Cookie
Agency: Saatchi & Saatchi Germany / Düsseldorf
Client: Oreo Category: Branded Content / Entertainment / Games
The Dinner Ladies
Agency: Universal Favourite / Sydney
Client: The Dinner Ladies Category: Branded Identity / Series
PRICE PACKS
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Art Direction / Direct - Series
Philly Bagel Wholes
Agency: Rethink / Toronto + Kraft Heinz
Client: Kraft Philadelphia Cream Cheese Category: Live Experience Design / Stunts / Guerrilla
PRICE PACKS
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Branding / Branding Systems / Identities - Integrated
A soup to remember
Agency: Bruketa&Zinic&Grey / Zagreb + Komunikacijski laboratorij / Zagreb + Cerovski Print Boutique / Zagreb
Client: Marodi Category: Promotional / Wildcard
No Smiles
Agency: TBWA\HAKUHODO Inc. / Tokyo + ROBOT COMMUNICATIONS Inc.
Client: McDonald’s Japan Category: Branded Content / Entertainment / Online Video - Long Form
Heinz Mustard X Mustard
Agency: The Kitchen North America + Cashmere
Client: Kraft Heinz Mustard Category: Advertising / Television / Film / Online Video
Square Cookie
Agency: Saatchi & Saatchi Germany / Düsseldorf
Client: Oreo Category: Innovation / Direct
Smack For Heinz
Agency: Rethink / Toronto + Kraft Heinz
Client: Kraft Heinz Category: Out of Home / Print / Electronic Billboard - Single
Packaging Worth Schlepping
Agency: JONES KNOWLES RITCHIE
Client: Manischewitz Category: Food - Series
Call of the Mustaches
Agency: FCB / New York + Pringles | Kellanova
Client: Pringles Category: Integrated / Traditional
Square Cookie
Agency: Saatchi & Saatchi Germany / Düsseldorf
Client: Oreo Category: Direct / Digital - Series
Can't Unsee It
Agency: Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships
Client: Kraft Heinz Category: Out of Home / Print / Electronic Billboard - Series
Other Hand
Agency: Goodby Silverstein & Partners
Client: Cheetos Category: Out of Home / Print / Electronic Billboard - Series
Square Cookie
Agency: Saatchi & Saatchi Germany / Düsseldorf
Client: Oreo Category: Innovation / Promotional Materials
Dandelion Advent Calendar
Agency: Widakk Design Studio / Novi Sad
Client: Dandelion Chocolate Category: Limited Edition
Ore-Ida x Napoleon Dynamite: TOT-PROTECTING PANTS
Agency: The Kitchen North America + Kraft Heinz + Carat + ABMC
Client: Kraft Heinz / Ore-Ida Category: Advertising / Branded Content / Entertainment
Smack For Heinz
Agency: Rethink / Toronto + Kraft Heinz
Client: Kraft Heinz Category: Direct / Wildcard
Supermarcade
Agency: Saatchi & Saatchi Germany / Düsseldorf
Client: Oreo Category: Digital Experience Design / Virtual / Mixed / Augmented Reality (VR, MR, AR)
Six Blessings Box
Agency: Fictionist Studio / KUALA LUMPUR
Client: Wing Heong Category: Packaging / Single
Award:
2025 Brand-Side / In-House Best of Discipline Cube
Agency:
The Kitchen North America + Cashmere
Client:
Kraft Heinz Mustard
Title:
Heinz Mustard X Mustard
Category:
Best of Brand-Side / In-House
Annual ID:
ADC104_BRS000G
Award:
2025 Brand / Communication Design Best of Discipline Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Best of Brand / Communication Design
Annual ID:
ADC104_BCD000G
Award:
2025 Advertising Gold Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Promotional Materials / Point of Purchase Display
Annual ID:
ADC104_ADV008G
Award:
2025 Advertising Gold Cube
Agency:
Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships
Client:
Kraft Heinz
Title:
Can't Unsee It
Category:
Integrated / Traditional
Annual ID:
ADC104_ADV006G
Award:
2025 Advertising Gold Cube
Agency:
Goodby Silverstein & Partners
Client:
Cheetos
Title:
Other Hand
Category:
Integrated / Traditional
Annual ID:
ADC104_ADV007G
Award:
2025 Brand-Side / In-House Gold Cube
Agency:
The Kitchen North America + Cashmere
Client:
Kraft Heinz Mustard
Title:
Heinz Mustard X Mustard
Category:
Innovation / Single or Series
Annual ID:
ADC104_BRS004G
Award:
2025 Interactive Gold Cube
Agency:
Dentsu Creative / New York
Client:
Mondelēz International / Nutter Butter
Title:
Nutter Butter, You Good?
Category:
Digital Craft / Content Strategy
Annual ID:
ADC104_INT002G
Award:
2025 Brand-Side / In-House Gold Cube
Agency:
The Kitchen North America + Cashmere
Client:
Kraft Heinz Mustard
Title:
Heinz Mustard X Mustard
Category:
Integrated / Series
Annual ID:
ADC104_BRS000G
Award:
2025 Brand / Communication Design Gold Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Branding
Annual ID:
ADC104_BCD000G
Award:
2025 Brand / Communication Design Gold Cube
Agency:
JONES KNOWLES RITCHIE
Client:
Manischewitz
Title:
Savor Our Tradition
Category:
Branding
Annual ID:
ADC104_BCD005G
Award:
2025 Interactive Gold Cube
Agency:
Dentsu Creative / New York
Client:
Mondelēz International / Nutter Butter
Title:
Nutter Butter, You Good?
Category:
Social Media / Social Media Campaign
Annual ID:
ADC104_INT008G
Award:
2025 Advertising Silver Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Out of Home / Point of Purchase
Annual ID:
ADC104_ADV025S
Award:
2025 Packaging Design Silver Cube
Agency:
Sid Lee + Au pied du cochon / Montréal
Client:
Au pied de cochon
Title:
Au pied de cochon Branding
Category:
Food - Series
Annual ID:
ADC104_PKG003S
Award:
2025 Packaging Design Silver Cube
Agency:
RoAndCo Studio + Gelée
Client:
Gelée
Title:
Gelée Packaging Design
Category:
Food - Series
Annual ID:
ADC104_PKG004S
Award:
2025 Packaging Design Silver Cube
Agency:
Regrets Only
Client:
Potluck
Title:
Potluck Packaging System
Category:
Food - Series
Annual ID:
ADC104_PKG005S
Award:
2025 Advertising Silver Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Art Direction / Poster Advertising - Series
Annual ID:
ADC104_ADV013S
Award:
2025 Packaging Design Silver Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Design for Good / Packaging Design
Annual ID:
ADC104_PKG001S
Award:
2025 Brand / Communication Design Silver Cube
Agency:
JUNYA KAMADA
Client:
Kita no Hashi Bakery
Title:
Kita no Hashi Bakery
Category:
Branding / Branding Systems / Identities - Integrated
Annual ID:
ADC104_BCD010S
Award:
2025 Advertising Silver Cube
Agency:
Goodby Silverstein & Partners
Client:
Cheetos
Title:
Other Hand
Category:
Storytelling / Humor
Annual ID:
ADC104_ADV029S
Award:
2025 Gaming Silver Cube
Agency:
Saatchi & Saatchi Germany / Düsseldorf
Client:
Oreo
Title:
Supermarcade
Category:
Brand Integration
Annual ID:
ADC104_GAM004S
Award:
2025 Advertising Silver Cube
Agency:
Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships
Client:
Kraft Heinz
Title:
Can't Unsee It
Category:
Television / Film / Online Video / Movie Trailer
Annual ID:
ADC104_ADV032S
Award:
2025 Advertising Silver Cube
Agency:
Saatchi & Saatchi Germany / Düsseldorf
Client:
Oreo
Title:
Square Cookie
Category:
Branded Content / Entertainment / Games
Annual ID:
ADC104_ADV015S
Award:
2025 Illustration Bronze Cube
Agency:
Universal Favourite / Sydney
Client:
The Dinner Ladies
Title:
The Dinner Ladies
Category:
Branded Identity / Series
Annual ID:
ADC104_ILT026B
Award:
2025 Advertising Bronze Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Art Direction / Direct - Series
Annual ID:
ADC104_ADV036B
Award:
2025 Packaging Design Bronze Cube
Agency:
Wedge
Client:
Matheson Food Company
Title:
Matheson Food Company
Category:
Food - Series
Annual ID:
ADC104_PKG012B
Award:
2025 Packaging Design Bronze Cube
Agency:
CENTER
Client:
Ayoh!
Title:
Ayoh!
Category:
Food - Series
Annual ID:
ADC104_PKG013B
Award:
2025 Experiential Design Bronze Cube
Agency:
Rethink / Toronto + Kraft Heinz
Client:
Kraft Philadelphia Cream Cheese
Title:
Philly Bagel Wholes
Category:
Live Experience Design / Stunts / Guerrilla
Annual ID:
ADC104_EXP008B
Award:
2025 Brand / Communication Design Bronze Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Branding / Branding Systems / Identities - Integrated
Annual ID:
ADC104_BCD017B
Award:
2025 Brand / Communication Design Bronze Cube
Agency:
Bruketa&Zinic&Grey / Zagreb + Komunikacijski laboratorij / Zagreb + Cerovski Print Boutique / Zagreb
Client:
Marodi
Title:
A soup to remember
Category:
Promotional / Wildcard
Annual ID:
ADC104_BCD026B
Award:
2025 Packaging Design Bronze Cube
Agency:
Goodby Silverstein & Partners
Client:
Cheetos
Title:
Other Hand
Category:
Limited Edition
Annual ID:
ADC104_PKG014B
Award:
2025 Advertising Bronze Cube
Agency:
TBWA\HAKUHODO Inc. / Tokyo + ROBOT COMMUNICATIONS Inc.
Client:
McDonald’s Japan
Title:
No Smiles
Category:
Branded Content / Entertainment / Online Video - Long Form
Annual ID:
ADC104_ADV040B
Award:
2025 Brand-Side / In-House Bronze Cube
Agency:
The Kitchen North America + Cashmere
Client:
Kraft Heinz Mustard
Title:
Heinz Mustard X Mustard
Category:
Advertising / Television / Film / Online Video
Annual ID:
ADC104_BRS023B
Award:
2025 Advertising Bronze Cube
Agency:
Saatchi & Saatchi Germany / Düsseldorf
Client:
Oreo
Title:
Square Cookie
Category:
Innovation / Direct
Annual ID:
ADC104_ADV054B
Award:
2025 Advertising Bronze Cube
Agency:
Rethink / Toronto + Kraft Heinz
Client:
Kraft Heinz
Title:
Smack For Heinz
Category:
Out of Home / Print / Electronic Billboard - Single
Annual ID:
ADC104_ADV059B
Award:
2025 Packaging Design Merit Honor
Agency:
LG2 / Montreal
Client:
Aliments Ouimet-Cordon Bleu
Title:
Cordon Bleu
Category:
Food - Series
Annual ID:
ADC104_PKG027M
Award:
2025 Packaging Design Merit Honor
Agency:
JONES KNOWLES RITCHIE
Client:
Manischewitz
Title:
Packaging Worth Schlepping
Category:
Food - Series
Annual ID:
ADC104_PKG028M
Award:
2025 Packaging Design Merit Honor
Agency:
Creech / New York
Client:
Seremoni
Title:
Seremoni Packaging
Category:
Food - Series
Annual ID:
ADC104_PKG029M
Award:
2025 Advertising Merit Honor
Agency:
FCB / New York + Pringles | Kellanova
Client:
Pringles
Title:
Call of the Mustaches
Category:
Integrated / Traditional
Annual ID:
ADC104_ADV093M
Award:
2025 Packaging Design Merit Honor
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
PRICE PACKS
Category:
Wildcard
Annual ID:
ADC104_PKG038M
Award:
2025 Advertising Merit Honor
Agency:
Saatchi & Saatchi Germany / Düsseldorf
Client:
Oreo
Title:
Square Cookie
Category:
Direct / Digital - Series
Annual ID:
ADC104_ADV081M
Award:
2025 Advertising Merit Honor
Agency:
Rethink / Toronto + Kraft Heinz + Marvel Studios Partnerships
Client:
Kraft Heinz
Title:
Can't Unsee It
Category:
Out of Home / Print / Electronic Billboard - Series
Annual ID:
ADC104_ADV098M
Award:
2025 Advertising Merit Honor
Agency:
Goodby Silverstein & Partners
Client:
Cheetos
Title:
Other Hand
Category:
Out of Home / Print / Electronic Billboard - Series
Annual ID:
ADC104_ADV099M
Award:
2025 Typography / Lettering Merit Honor
Agency:
Goodby Silverstein & Partners
Client:
Cheetos
Title:
Other Hand
Category:
Typeface
Annual ID:
ADC104_TYP037M
Award:
2025 Advertising Merit Honor
Agency:
Saatchi & Saatchi Germany / Düsseldorf
Client:
Oreo
Title:
Square Cookie
Category:
Innovation / Promotional Materials
Annual ID:
ADC104_ADV090M
Award:
2025 Packaging Design Merit Honor
Agency:
Widakk Design Studio / Novi Sad
Client:
Dandelion Chocolate
Title:
Dandelion Advent Calendar
Category:
Limited Edition
Annual ID:
ADC104_PKG033M
Award:
2025 Brand-Side / In-House Merit Honor
Agency:
The Kitchen North America + Kraft Heinz + Carat + ABMC
Client:
Kraft Heinz / Ore-Ida
Title:
Ore-Ida x Napoleon Dynamite: TOT-PROTECTING PANTS
Category:
Advertising / Branded Content / Entertainment
Annual ID:
ADC104_BRS028M
Award:
2025 Brand / Communication Design Merit Honor
Agency:
Wedge
Client:
Diana's Seafood
Title:
Diana's Seafood
Category:
Branding
Annual ID:
ADC104_BCD052M
Award:
2025 Advertising Merit Honor
Agency:
Rethink / Toronto + Kraft Heinz
Client:
Kraft Heinz
Title:
Smack For Heinz
Category:
Direct / Wildcard
Annual ID:
ADC104_ADV083M
Award:
2025 Experiential Design Merit Honor
Agency:
Saatchi & Saatchi Germany / Düsseldorf
Client:
Oreo
Title:
Supermarcade
Category:
Digital Experience Design / Virtual / Mixed / Augmented Reality (VR, MR, AR)
Annual ID:
ADC104_EXP017M
Award:
2025 Illustration Merit Honor
Agency:
Fictionist Studio / KUALA LUMPUR
Client:
Wing Heong
Title:
Six Blessings Box
Category:
Packaging / Single
Annual ID:
ADC104_ILT063M
